Choosing the right email service provider is crucial for any business that relies on email marketing services or transactional emails. Today, we’ll be comparing Mailjet vs iDealSMTP, two popular options that offer a range of features to help businesses streamline their email efforts.
While Mailjet is known for its user-friendly interface and comprehensive email marketing tools, iDealSMTP focuses on providing reliable SMTP services for bulk email sending. Both platforms have their strengths, but which one is better for your business?
In this in-depth article, we’ll compare Mailjet and iDealSMTP across various factors, including pricing, features, deliverability, analytics, and more.
Table of Contents
Pricing
| Trail Plan | Standard Plan | Premium Plan | Professional Plan |
| $50 | $145 | $185 | $225 |
| Sending Limit | Sending Limit | Sending Limit | Sending Limit |
| 1000 Emails/Hour | 1500 Emails/Hour | 3000 Emails/Hour | 5000 Emails/Hour |
Overview of Mailjet
Mailjet is an all-in-one email service provider that offers businesses a platform to manage email marketing campaigns and transactional emails. Founded in 2010, it quickly grew into one of the leading email service providers in Europe. It is popular for its easy-to-use interface and robust drag-and-drop email editor, which allows users to design emails without needing any coding skills.
Key features of Mailjet include:
- A drag-and-drop email editor for creating responsive email designs.
- Tools for segmenting contact lists, allowing you to send targeted campaigns.
- Advanced email analytics to track open rates, click rates, and more.
- Integration with popular platforms such as WordPress, Shopify, and Magento.
- Collaboration tools for team management, making it easy for marketing teams to work together.
Mailjet also focuses on transactional emails, making it a versatile solution for businesses that need to manage both marketing and transactional email services.
Overview of iDealSMTP
iDealSMTP focuses on providing reliable SMTP services for businesses that need to send large volumes of emails. It is primarily used for transactional and bulk email sending, making it a go-to option for businesses looking for an efficient and cost-effective email solution. Unlike Mailjet, iDealSMTP is more specialized in its services, providing tools to ensure high deliverability and inbox placement for bulk email campaigns.
Key features of iDealSMTP include:
- A powerful SMTP service that supports high-volume email sending.
- Strong emphasis on deliverability to ensure that emails reach the inbox.
- Easy-to-use API for integrating with existing systems and automating email sending.
- Real-time analytics to monitor the performance of your email campaigns.
- Affordable pricing plans that cater to businesses of all sizes, particularly those that need to send large numbers of emails.
While iDealSMTP may not offer the same level of design customization as Mailjet, it excels in providing a reliable service for businesses that prioritize email deliverability and volume.
Key Features Comparison: Mailjet vs iDealSMTP
Let’s break down the key features of Mailjet vs iDealSMTP to understand how they compare.
1. Email Design Tools
Mailjet:
- Offers a drag-and-drop editor for creating visually appealing emails.
- Users can choose from pre-built templates or create their own designs from scratch.
- Features built-in collaboration tools that allow teams to work on the same email campaign together.
iDealSMTP:
- Focuses more on email sending rather than design. It doesn’t have an advanced drag-and-drop editor like Mailjet but supports integration with third-party email design tools.
- Allows businesses to use their own custom-designed email templates
2. Email Deliverability
Mailjet:
- Mailjet boasts excellent email deliverability rates, ensuring that your emails land in the inbox instead of the spam folder.
- Provides tools like email validation and IP reputation management to further improve deliverability.
iDealSMTP:
- Known for its focus on high deliverability, iDealSMTP excels in ensuring that bulk emails are delivered effectively.
- Their service is particularly suited for businesses that need to send high volumes of emails with minimal bounce rates.
3. Analytics and Tracking
Mailjet:
- Offers detailed email tracking and analytics. Users can view reports on open rates, click-through rates, bounce rates, and more.
- These insights help businesses fine-tune their email campaigns for better engagement.
iDealSMTP:
- Provides real-time analytics, but the focus is on the technical performance of email delivery (bounce rates, delivery success, etc.).
- While not as comprehensive as Mailjet’s analytics, iDealSMTP’s tracking is useful for monitoring email performance at scale.
4. API and Integrations
Mailjet:
- Mailjet provides a robust API that allows businesses to automate emails, integrate with CRM systems, and manage transactional emails.
- It supports integration with platforms such as WordPress, Shopify, and Magento, making it ideal for eCommerce businesses.
iDealSMTP:
- iDealSMTP also provides an easy-to-use API that allows businesses to automate the process of sending emails.
- While it doesn’t have as many pre-built integrations as Mailjet, it focuses on the core SMTP service, which is highly efficient for bulk email sending.
5. Customer Support
Mailjet:
- Offers 24/7 customer support, including live chat and email. Paid plans also come with phone support.
- The platform provides detailed documentation and resources to help users troubleshoot issues.
iDealSMTP:
- iDealSMTP offers email support and has a dedicated customer service team for troubleshooting. However, it may not provide as many support options as Mailjet for basic or free plans.
- Its support is highly responsive, especially for high-volume email senders.
Pricing Comparison: Mailjet vs iDealSMTP
Pricing is always an important factor when choosing between Mailjet and iDealSMTP. Here’s how they compare in terms of cost.
| Feature | iDealSMTP | Mailjet | Why iDealSMTP is Better |
| Dedicated SMTP Server | Yes | No (Shared SMTP) | Dedicated servers provide better deliverability and control. |
| Price for 100,000 Emails | $150/month | $122/month | Slightly higher but offers better flexibility and control over bulk emailing. |
| Bulk Email Specialization | Tailored for bulk email campaigns | Primarily focuses on small to medium campaigns | iDealSMTP is optimized for high-volume senders. |
| Deliverability | Higher deliverability due to dedicated servers | Good, but may face shared IP issues | Dedicated servers ensure better inbox placement. |
| Advanced Features (A/B Testing, Automation) | Limited to essential email delivery functions | Available on premium plans | Mailjet offers more advanced marketing tools, but iDealSMTP focuses on email delivery optimization. |
| Cost for 500,000 Emails | Custom pricing | $365/month | iDealSMTP provides tailored pricing, which can be more affordable for high-volume users. |
| IP Reputation Management | Full control with dedicated IPs | Shared IPs unless upgraded | iDealSMTP’s dedicated infrastructure ensures better IP management. |
| Best for | High-volume senders, businesses needing dedicated infrastructure | Small to medium businesses using email marketing features | iDealSMTP is ideal for companies focused on bulk emailing and deliverability. |
5. Pros and Cons of Mailjet
Pros:
- Easy-to-use drag-and-drop editor for email design.
- Comprehensive email marketing features like segmentation, A/B testing, and analytics.
- Suitable for both transactional and marketing emails.
- 24/7 customer support.
Cons:
- Higher costs for businesses that send a large number of emails.
- Some users may find it lacks the raw sending power of specialized SMTP services.
6. Pros and Cons of iDealSMTP
Pros:
- Focused on high deliverability for bulk email campaigns.
- Flexible pricing for businesses that send large volumes of emails.
- Reliable SMTP service with excellent inbox placement rates.
- Simple integration via API.
Cons:
- Lacks a drag-and-drop email design tool.
- Doesn’t offer a free plan for low-volume senders.
- Fewer integrations compared to Mailjet.
Which One Should You Choose?
Now that we’ve compared Mailjet vs iDealSMTP, it’s clear that each platform serves different types of businesses.
Mailjet is perfect for businesses that need an all-in-one solution for email marketing, design, and analytics. It’s a great choice for small to medium-sized businesses that want an easy-to-use platform with powerful marketing features.
On the other hand, iDealSMTP is better suited for businesses that need to send large volumes of emails, such as transactional emails, without focusing too much on design and advanced marketing features. If your business requires a reliable SMTP service with excellent deliverability, iDealSMTP is the way to go.
Conclusion
In conclusion, when choosing between Mailjet vs iDealSMTP, the right option depends on your business needs. If you want an email marketing tool that helps you design and track campaigns, Mailjet is a great option. But if you need a platform focused on sending bulk emails with high deliverability, iDealSMTP is a better fit.
Both Mailjet and iDealSMTP offer great features, but they cater to different types of users. Whether you’re focused on marketing or bulk email delivery, one of these platforms will surely meet your business goals.
