Transactional email is an email type sent to enable a mutual agreement between the recipient and the sender. This kind of email specifically contains information needed by the recipient, extremely essential to the customer experience, and they also possess' high open rates. The few common examples of transactional emails are:
- Order confirmation emails.
- Shipping notification emails.
- Password reset emails.
- Delivery confirmation emails.
- Double opt-in emails.
- Invoice emails.